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Croft & Sons Feed Supply · Elder Valley

Croft & Sons Feed Supply

Croft & Sons sits at the crossroads: fuel stop on one side, feed store on the other. You work the counter, the yard and the van, sometimes all three before lunch. Orders come in by phone, by note pinned to the board, or by someone leaning through the hatch saying what they always get. The job is half lifting and half listening — getting the right bags on the right pallet for the right farm, on roads too narrow to turn around on if you get it wrong.

  • Elder Valley
  • Agricultural supply · Yard and counter
  • 3 connected Workdays
Start Workday 01
A feed store yard with stacked pallets and a delivery van, early morning.

Team size

3–4 people on a normal day

Coverage

One driver, one counter, forty miles of road

Pace

Quiet mornings, tight delivery windows

Who you work with

The same people, shift after shift. Nobody here is the villain and nobody is always right.

Walt Croft

Owner

Runs the place the way his father did, with a memory for every customer's account and no patience for excuses. He will also drive an order out himself at nine at night if it matters to someone.

Denny

Yard lead

Been loading trucks here nineteen years and can eyeball a pallet weight to the pound. Cuts corners on the safety stuff he's decided doesn't apply to him, and expects you to keep up without being told twice.

Arla

Counter and orders

Runs the phone, the register and the bulletin board, and knows which regulars mean exactly what they say and which ones don't. Quietly keeps a second job doing books for two other businesses in the valley.

Reuben

Driver

Delivers to farms up single-track roads most people wouldn't take a car down, let alone a loaded van. Easygoing until something on the load isn't right, and then suddenly very exact.

The Workdays

In order. What you decide early comes back later. Accuracy · Reliability · Teamwork

  1. 01The Wrong LoadPlayableMonday · 7:52 AMReuben calls from forty minutes out. The order you loaded isn't the order on the ticket. Someone at Marsh Farm is waiting on feed that won't grow the right calves.AccuracyAccountabilityProblem-solving
  2. 02A Slow MorningPlayableTuesday · 8:10 AMNobody's called in an order in an hour. An older customer wants to talk more than he wants feed, and the bulletin board needs sorting. None of it feels like real work, and all of it is.AttentivenessTime managementProfessionalism
  3. 03Grab That EndPlayableWednesday · 6:40 AMDenny wants a heavy pallet moved by hand instead of using the loader, and he's already halfway through doing it. Reuben's still thinking about the Marsh Farm mix-up, and Fenn's neighbor came in asking about the driving scheme.Safety judgmentSpeaking upWeighing pressure